"Clothes mean nothing until someone lives in them."
That is the philosophy of Gertrud, a Zurich based fashion stylist with a great sense for style and individualism.
Gertrud's love for dots became the main idea behind the branding. They are integrated within various brand points from the logo to interactions on the website emphasizing the stylist's creative approach. The minimal yet sophisticated colour concept and typography express Gertrud's elegant, friendly and timeless style.
2021
Gertrud Köppel
Zurich
Branding & Digital Design
Why change? Everyone has their own style. When you have found it, you should stick to it. – Audrey Hepburn
